“East Anglian entrepreneurialism at its finest – when Mark Harrod has a good idea, it’s designed, manufactured, patented and on the market before the season’s out. A very Springy kind of client.”
- Strategy/ Planning
- Graphic Design
- Client Services
- Print Production
- Content Creation
- Photography & Video
- Displays and Signage
- Events Management
- Technical Artwork
Our brief was to expand awareness of the brand amongst the trade and consumer markets. Spring’s advice was to focus on the football side of the business at first, developing it sideways into other areas dependent upon media and seasons.
campaigns, catalogues, the website, PR, photography and a huge range of other applications.
As part of our retained relationship, Spring monitors and adapts our marketing constantly. Our creative team and strategists are, as we write, reviewing the ad campaign with a plan to launch a new creative approach in 2012: watch this space!
Sports kit catalogues
Every year Spring creates one large product catalogue for kit manufacturer Mark Harrod, featuring thousands of pieces of sports equipment, and a number of smaller catalogues for key areas such as football, education and special offers.
Advertising and DM
Spring creates and manages Mark Harrod's advertising campaign and direct mailings.