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Planning
Spring has been working with George East Housewares now for four years, across a wide range of projects. Whether fitting to guidelines or creating new design, Spring plans every project with meticulous care, not just delivering to brief but adding value wherever possible.
Creative
Our studio has been able to create a huge range of design for George East’s clients – from rocket lolly molds to blister packs for manicure sets, from a full suite of packaging for one of the UK’s most
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fast-growing lifestyle brands to regular fast turnaround packaging for an excitingly innovative supermarket chain’s value range.
Despite the speed of our turnaround we approach every brief using our Marketing Programme’s rules, ensuring that work is always better than fit-for-purpose. Even when fulfilling another design team’s brand guidelines, we ensure that packaging is efficient and that each individual piece is as clear, legible and impactful as possible. |
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Application
Spring now receives a wide range of packaging briefs every month from George East, liaising directly with their clients’ own production teams to provide final artwork. We arrange all technical requirements such as barcoding and print templates direct. This relationship is strong with high levels of trust on both sides and demonstrates Spring’s high levels of quality control and autonomy.
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