Anderson Group

PROPERTY MARKETING

With a growing collection and wide range of housing developments in the M25 commuter belt, Anderson has deployed Spring since 2008 for professional, effective property marketing.

From location and audience research, through branding and sales materials, we create ongoing marketing campaigns for each development, adapting them as sites progress and to take market fluctuations into account. Photography, copywriting and technical artwork all need to be of the highest standard to attract buyers and meet the regulations – and Spring has these capabilities in house. We oversee production and installation of on site marketing materials and ensure that they, and advertising, are kept up to date as the site starts to sell.

This broad set of skills is accompanied by a long-standing and in depth knowledge of property marketing stretching back to Simon Hazelgrove’s twenty years as owner of London’s leading property photography studio, and Erika’s experience creating and delivering marketing strategies for sizable London regeneration projects and the MOD’s housing sell off through Nomura’s Annington brand.